Merchandise featuring the cheery red figure, which is based on a symbol of the French Revolution, has become a best seller at boutiques around Paris. By Liz Alderman Liz Alderman interviewed scads of ...
A history of the Winter Olympic mascots, in photos. Inflated Beijing Games mascot, Bing Dwen Dwen, tries to squeeze through the door to enter the main media center at the 2022 Winter Olympics, Jan. 24 ...
As the Paris 2024 Olympics draws to a close, Newsweek spoke with four experts on art, branding and marketing who reflected on the most iconic and infamous Olympic logos and mascots from Paris 1924 to ...
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