Marketers might not know it, but their segmentation and persona strategies might be hurting them. The urgency of customer needs should drive segmentation strategies, but most companies take a flawed, ...

Opportunities in the small hydropower market include expanding mini hydropower, 1-10 MW projects, and power infrastructure. Target emerging markets and utility-scale segments, leveraging digital ...

Based on data from its call center, a warranty company thought its market was predominantly female. However, when that company commissioned marketing research, it found that its customer base was ...

Bn Asphalt And Concrete Equipment Global Market Trends, Opportunities And Strategies, 2019-2024, 2025-2029F, 2034F. Key market opportunities in asphalt and concrete equipment lie in Asia Pacific and ...

Key market opportunities include expanding in the electronic waste and waste management sectors, investing in recycling ...

Gunjan Paliwal is Sr. Product Marketing Manager at Meta, which builds tech that helps people connect, find communities & grow businesses. In today's hyper-competitive business landscape, selecting the ...

The key market opportunities in weather forecasting services include growth in offshore weather forecasting, expansion in ...

Paul Fennemore is Managing Director of Viapoint. Viapoint is the leading Social Media Consultancy, Services and Training Provider. Paul backs up what he preaches by grounding it on objective and ...

Rapid technological advancements in temperature control systems are driving market acceptance. For example, Fitgo introduced a new collection of infrared thermometers in January 2021, featuring ...

Think tank says China could see 100,000 casualties in Taiwan invasion attempt Neurovascular intervention devices are essential in treating various neurological conditions such as epilepsy, stroke, and ...