* After you choose your new Google Account, you'll still be able to sign in to AdWords at adwords.google.com. In addition, if you choose a Google Account that you use for your other Google services, ...

Here are five relatively easy but essential steps to clean up your AdWords account to make better decisions and focus on the elements of the account that actually matter. I have a love/hate ...

There is an excellent thread over at Search Engine Watch Forums that discusses how one Google AdWords advertiser is too busy these days to manage his account. He asks, what is the safest way to ...

Google AdWords is a pay-per-click service. Unlike traditional advertising, PPC ads cost money only when someone clicks on your ad. Most importantly, AdWords enables you to track the success of your ...

PPC accounts are constantly in flux. Between short-term promotions, trying new features, testing, removing poorly converting items, and ongoing management, enough items are changed in the account that ...

Mastering Google pay-per-click ads requires a strategic, hands-on approach to ensure every dollar spent delivers measurable returns. The platform’s default PPC automation settings are optimized for ...