For new parents, caring for a newborn can be a daunting challenge. Research has shown that the incidence of sudden infant death syndrome (SIDS) is about 0.1 to 1 percent, with the highest prevalence ...

Baby tech company Owlet cut expenses in the second half of the year as it made new submissions to the FDA, pitching the moves as steps toward profitability. The company reported $69.2 million in ...

Entrepreneurs say it’s time to safety-test designer baby technology. A West Coast biotech entrepreneur says he’s secured $30 million to form a public-benefit company to study how to safely create ...

Smart infant-monitoring company Owlet has hired Diffusion as its PR AOR in the U.S. Owlet began its RFP process in late September. Four agencies, including Diffusion, pitched for the business. The ...

Baby tech company Owlet and telehealth staffing and services company Wheel announced they are partnering to allow Wheel's clinicians to prescribe caregivers Owlet's medical pulse oximetry wire-free ...