With the number of print-to-mobile activations growing for marketers, advancements in scale and engagement with image recognition is catching the eye of both publishers and advertisers. One of the ...

A picture is worth a thousand words, so the saying goes. But how many words is an image that springs to life with sound and moving video when viewed through a mobile device worth? LifePrint has ...

Omni Hotels & Resorts is upgrading its advertising through augmented reality to target tech-savvy meeting planners. The hotel brand started rolling out its multimedia campaign in June and worked with ...

CHICAGO, Sept. 26, 2018 /PRNewswire/ -- PRINT 18, Booth #3011 -- Ricoh USA, Inc. today announced plans to debut the Clickable Paper-enhanced "The 25 Best Print Sales Tips Ever!" book at PRINT 18. The ...

Instant photo printers are nothing new. But LifePrint isn’t your average Bluetooth printer. Taking a healthy dose of inspiration from the newspapers depicted in Harry Potter, LifePrint brings to life ...

“Augmented Reality” means that holding black-and-white squares in the magazine up to a computer’s camera triggers online content, thus augmenting the reality of a print magazine with the promise of ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission. Original image has been ...

PHILADELPHIA, PA, UNITED STATES, November 8, 2024 /EINPresswire.com/ -- Creative Repute, a leading design agency known for its innovative and socially-conscious ...

Print-triggered augmented reality advertising is coming to VR headsets. HTC has just launched a new capability that can integrate physical print content into virtual reality environments. The ...

Sign up for The Media Today, CJR’s daily newsletter. A post on Techcrunch Europe yesterday alerted us to an experiment by the German daily Sueddeutsche Zeitung to ...