Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

The predictive capabilities of AI can be a powerful tool, but the goal of such algorithms is to maximize efficiency, which ...

I don’t know if humans created paintings before they created language, but it’s safe to say that telling stories through images is one of our oldest forms of communication. Fast forward to today and ...

Caroline Giegerich, vice president of AI and marketing innovation at the Interactive Advertising Bureau (IAB), has always had an affinity for technology. While at Warner Media Group, she worked on a ...

Artificial intelligence is everywhere now, powering song recommendations on Spotify, filling inboxes with AI-written emails, and showing up in classrooms and workplaces around the world. You may not ...

AI companies of all sizes are experimenting. The startup Cursor, an AI coding platform, has been hosting pop-up “Cafe Cursor” ...

AI and hyperlocal targeting are merging to create a new era of advertising where machine learning delivers precision at scale while local context drives genuine relevance and connection. AI-driven ...